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  • Automatically unsubscribing emails that have bounced

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  • Are your email templates responsive for mobile?
  • Making changes to a live workflow

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  • About Campaign Statistics
  • How do you create a new campaign
  • Understanding Scheduling and Timing
  • What is a Newsletter Campaign?

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  • How do we handle bounces?
  • Improving your Deliverability
  • What is the difference between Deliverability and Delivery?
  • Why does an email bounce?

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  • What is a segment?

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  • About Campaign Statistics

About Campaign Statistics

Emailwish reports on several key metrics with every campaign.

Customers: The number of customers sent your email.

Delivered: The number of customers that your email was successfully delivered to.

This statistic is a percentage of the total customers who were sent the email.

Opened: The number of customers who open your email.

This statistic is a percentage of the total number of customers who were delivered the email.

This is tracked by an invisible image that is loaded into each email sent. If a customer has images disabled then the open cannot be recorded.

Clicked: The number of customers who click any link in your email.

This statistic is a percentage of the total number of customers who were delivered the email.

We also report the number of clicks on individual links in your email.

Converted: The number of customers who carry out the intended action after receiving your email.

This statistic is a percentage of the total number of customers who were delivered the email.

Unsubscribed: The number of customers who opt-out of receiving further emails from you.

This statistic is a percentage of the total number of customers who were delivered the email.

 

Campaign
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