Scheduling your emails at the right time is ideal. The best aspect of email marketing is the fact that you’re engaging your subscribers and readers in their own free time and in their space.
Research indicates that sending emails during the week is more effective than sending them during the weekend. The time slot of 9-10 AM also helps optimize the readership of your emails.
It is vital to remember that the content you sent must be relatable to your customers. This enhances the importance of your emails as well.
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